BRETON IS A COMPANY THAT VALUES TRADITION. FOR US, THIS MEANS PASSING ON OUR VALUES, CUSTOMS AND WORLDVIEW SO THAT THEY MAY PERPETUATE THEMSELVES BEYOND THE GENERATIONS. SO WE INVITE EVERYONE TO RETHINK THE WAY WE LIVE AND RELATE TO OUR ECOSYSTEM. THIS WORK BEGINS WITHIN OUR HOME AND STRENGTHENS OUR VALUES FOR THE WHOLE COMMUNITY.

AND TO SHARE OUR (VISION), WE CREATED THE ECOBRETON MOVEMENT, A NEW JOURNEY IN THE COMPANY WHERE WE WILL USE DESIGN AS A TOOL FOR CHANGE AND THROUGH IT REVERBERATE SUSTAINABILITY, CONNECTING SOCIAL AND ENVIRONMENTAL ISSUES IN OUR PROCESSES AND OUR PRODUCTS.

THE ECOBRETON MOVEMENT INVOLVES A SERIES OF POSITIVE IMPACT ACTIONS THAT HAVE BEEN CREATED SINCE THE BEGINNING OF THE YEAR, FROM A SPECIALIZED CONSULTANCY, RADICALLY MODIFYING NOT ONLY INTERNAL PROCESSES BUT ALSO THE CULTURE OF THE COMPANY, ENCOURAGING ALL OUR VALUE CHAIN, EMPLOYEES, PRODUCERS, PARTNERS AND END CONSUMERS TO ACQUIRE MORE SUSTAINABLE HABITS

BY UNITING ENTREPRENEURSHIP AND SUSTAINABILITY, WE START THIS NEW CHAPTER WITH THREE PROJECTS: THE “MEU M² BRETON” CAMPAIGN: EACH ORDER AT BRETON ALLOWS OUR CUSTOMERS TO CONTRIBUTE TO RESTORE 1M² OF THE DESTROYED ATLANTIC FOREST - IN PARTNERSHIP WITH THE ECOERA PORTAL AND THE NGO INICIATIVA VERDE, WHICH IS FOCUSED ON THE CONSERVATION OF THE BRAZILIAN FORESTS; THE "DESAFIO MOBILIZA BRETON" CAMPAIGN, CREATED IN PARTNERSHIP WITH VISIONÁRIOS, A COMMUNICATION AGENCY FOCUSED IN THE PURPOSE AREA OF COMPANIES, AIMED AT ENCOURAGING NEW TALENTS TO CREATE INNOVATIVE SOLUTIONS FOR BRETON'S RAW MATERIAL REMNANTS AND PACKAGING, AND, THUS, START A NEW BUSINESS TO GENERATE POSITIVE IMPACT ON THE SOCIETY; THE CARBON FREE/ECOERA SEAL THAT VERIFIES THE OFFSETTING OF CO2 EMISSIONS GENERATED BY THE PRODUCTION OF THE BRETON MAGAZINE WITH THE PLANTING OF SEEDLINGS OF NATIVE SPECIES IN THE CANTAREIRA SYSTEM IN THE FRAMEWORK OF THE MANTIQUEIRA CONSERVATION PLAN.

WE ARE AWARE OF OUR ROLE AS A COMPANY. THEREFORE, THIS JOURNEY IS ONLY BEGINNING AND WE INVITE YOU ALL TO BUILD THIS NEW HISTORY WITH US.

WELCOME TO SUSTAINABLE BRETON LIFE!

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Desafio Mobiliza Breton
BRETON, in partnership with Lilo Chachamovits, founder of Visionários, a Communications Agency focused on[...]
BRETON, in partnership with Lilo Chachamovits, founder of Visionários, a Communications Agency focused on the development of purposes of brands, selected 10 teams and launched the challenge so that one of them could give a new destination to the packaging and raw materials remnants and wastes used in the production of its furniture - such as cardboard scrap, plastic, stainless steel, aluminum, fabric flap, foam, among others. The team that submits the best project will receive a prize of R$ 30 thousand reais, the raw materials remnants and full incentive to start their own business.

Check out more about the project https://www.mobilizabreton.com.br/.
Selo Carbon Free
The Carbon Free Program was developed by the Green Initiative for greenhouse gas emissions[...]
The Carbon Free Program was developed by the Green Initiative so that greenhouse gas (GHG) emissions from any human activity such as products, services, buildings or events are compensated. This is because activities directly or indirectly emit a quantity of gases that can aggravate global warming.

With the Carbon Free / Portal ECOERA seal BRETON compensates 7,93 TCO2 issued by the production of the brand magazine with the planting of native seedlings in the Amazon and in the Atlantic Forest, in the Cantareira System under the Conservative Plan of Mantiqueira.

Check out more http://www.iniciativaverde.org.br/
My Square Meter
At Breton, you contribute to the recovery of 1m ² of the Atlantic Forest. In partnership with the Green Initiative NGO and[...]
At Breton, you contribute to the recovery of 1m ² of the Atlantic Forest. In partnership with the Green Initiative NGO and the ECOERA Portal, the brand presents a campaign to engage customers in the purpose of recovering 1m ² of the forest with each closed request. It is expected to contribute to planting 600 to 1000 tree seedlings per month, rebuilding the local ecosystem and improving the quality of life of citizens.